Ever wondered what the difference is between B2B and B2C Product Management ? Enterprise Product Management has different challenges and rewards than consumer products and while you may find that consumer products are more exciting, working on an enterprise product is extremely fascinating as well. Learn the differences here. Aisha Ishak is a Senior Product Manager leading the strategy, development, and launch of innovative and customer-centric products at Spotify. My first instinct is to say that B2B uses jargon, and B2C aims to be friendly and human because - say it with me - People buy from humans . *
I research and implement products + infrastructure for the Cloud, software, and other interesting things. My tailored Cloud Project Portfolio is at runtcpip.com